The Perfect Gift for Every Stage: Lounge Wear that Doubles as Sleepwear December 10, 2017 22:39

Looking for the perfect gift that will get used and be appreciated by the mom or mom-to-be in your life!?!

Just imagine your daughter, niece, sister-in-law, coming home - probably achy and sore - slipping into her comfy hoodie and pants or her uber-soft nightie and robe.

She may feel guilty buying herself nice things so a little piece of practical luxury will provide comfort time and again, making it a much loved gift.

Here are our top 3 suggestions for the perfect gift:

Check Out Boob Pregnancy & Nursing Wear Fall/Winter 2017 September 28, 2017 12:00

If you care about superb quality clothing and comfortable fabrics that are good for baby, mom and the earth then you are going to love Boob pregnancy and nursing wear. Boob fashion doesn't only feel good - it is also very flattering! Once you have tried the Swedish original you will fall for their functional pieces and understand why they are a top Luna seller! Here is what we are loving from the newly arrived fall/winter 2017 season. 

1. AMAZING ORGANIC KNITS

This is THE perfect sweater for Fall & Winter. Made from 100% certified organic cotton - it is super cozy and super functional. A classic mock-neck style it features Boob Design's signature nursing access; simply lift up under bust for easy access. We love how warm and soft it feels!

 

2. ATHLEISURE THAT IS NOT MADE BY CHILDREN

I have always cared about the environment but after becoming a mom I realized how often fast fashion uses child labour and that my money was the only way to do the talking. This super cute new raglan sleeve maternity top has Boob's smart nursing function hidden behind the fleece-lined bust. It is the epitome of chill and is perfect for play dates, school drop offs and escape days. Not only is it super soft and comfortable, it is made of quality organic cotton with a fleece lining made from recycled PET bottles. How cool is that?!?

 

3. A DO EVERYTHING PREGNANCY SKIRT

They call this skirt Once on Never Off for a reason! It is so comfortable and flattering that once you put it on you won't want to take it off. Many women who declared that they don't wear skirts have discovered that this item is perfect for dressing up their leggings and providing a little classy butt coverage while still being uber comfortable. You can wear it over the belly, fold it under, wear it long, wear it short, with tops tucked in or not...so many ways to love this black pregnancy skirt.

Check out Luna's entire Boob Collection HERE. So many pieces to love! 

p.s. All fabrics are OEKO-Tex 100 Standard Certified.  This means that they have been manufactured to be completely free from harmful toxins, a guarantee that you can wear these items safely on your bare skin.

Maternity Appeal: Pietro Brunelli Pregnancy Fashion May 16, 2017 23:27

Modern Femininity = No Need to Compromise

Pietro Brunelli is the first ready to wear collection exclusively for expectant mothers to be welcomed into Milan Fashion Week. The styles somehow manage to be both classic and dynamic at the same time; undoubtedly designed for the style-conscious woman.

The icing on the cake is that this prêt-à-porter collection is rooted in quality and comfort. When Mommy feels good Baby feels good! When you slip on Pietro Brunelli, the weight of the fabric and the masterful cut will have you feeling as special as the loyal clientele of European starlets that have propelled this young brand into boutiques and shops in over 23 countries. 

Check out the highlights below:

Holiday Shopping & Official Shipping Timelines November 20, 2016 22:50

This weekend we had snow, the Santa Clause parade in town and holiday shopping on the brain. 

For everyone thinking of maternity gifts for their pregnant loved one or new mom in the family we continue to stock the biggest selection of flattering pregnancy and nursing fashion.  We select clothing that will grow and shrink with you and flatter at any stage. Apologies to your friends as they will have to buy their own maternity clothes; you won't be donating these items.

See HERE for shipping timelines within Canada.

Please see HERE for shipping timelines to the USA and elsewhere. 

Please use the notes section of your order to give us any instructions and 'Need By' dates.

December 19 is the official Canada Post deadline for expedited parcels within Canada for non-remote locations (i.e. not very many 0s in the postal code).

To celebrate family (a blessing we share every day) and the spirit of the season (love one another) we have an exciting collaboration in the works. Stay tuned - and remember: life is good.

Loving the Seraphine Bump Kit for Easy Pregnancy Style! November 10, 2016 21:00

Figuring out what to wear on any given day can be a challenge - but when your body is often doing new and wacky things - having "nothing to wear" actually happens. Regularly. How depressing. Oh wait - it's the Seraphine pregnancy clothing must-have bundle to the rescue!

The Seraphine London Bump Kit includes 4 fantastic essentials that will have you looking and feeling amazing in no time!

Best Winter Maternity Coats & Babywearing Jackets Canada October 20, 2016 00:00

Check out the best selection of winter maternity coats and babywearing jackets! Enjoy Free Shipping + Free Returns in Canada! For anyone who is pregnant or just had a baby going into winter in Canada - at some point the realization that you need a winter coat that actually zips up - becomes front and centre. How to look stylish, stay warm and not waste a bunch of money on a maternity coat that you will wear for only a short while? Adjustable (and affordable!) winter jackets for pregnancy and beyond! Hooray! Luna stocks the best quality winter coats (made in Europe and in Canada) that have smart features like removable hoods etc but that also grow with you and baby during pregnancy and will shrink down for babywearing and to become a gorgeous non-maternity coat afterwards. A top quality and stylish non-maternity coat that is. Don't settle for your husband's jacket that almost closes - now you can be sensible, save money and still zip up your coat! SHOP HERE.

You Don't Have to Wear a Dress for Your Maternity Photos June 25, 2016 15:08

Yes I said it and you can tell your aunt/mother/husband I said so. Not everybody feels their best in a dress and there is no reason to force yourself when you already might not be feeling exactly in your prime. Surely you have a lot of other more pressing subjects to concern yourself with - why add "try to please others" to your list! Oh yea she said it. A cute top like THIS crochet (slightly A-line) top from Seraphine doesn't cling and really flatters. This top can be dressed up easily with a classic pearls for a garden party look or with distressed denim and sneakers a la Gwen Stefani. It is also a nursing top that doesn't look like a nursing top which means you will love to wear it for years to come! Or go for THIS really uber hottie maternity and beyond top from Elpasa in Europe. You have plenty of options - a cute maternity skirt and top for a fresh feel, or if you are a jeans girl - why not wear jeans like THIS for a lighter modern look or THESE if you like a more classic dark wash! Whether you want a long and flowing pregnant Goddess feel or boots and jeggings, try to find a photographer who can read people and does the extra work to have the personality of the client taken into consideration when suggesting poses, backdrops and the overall feel of the shoot. One of our favourite giveaways for our GTA and Toronto ladies is the free mini-maternity shoot and free 5 x 7 from BoyGirl Photography. Shout out to Cristina Sacco who always has her clients at the centre of her work! www.boygirlphotography.com.

Look & Feel Amazing Pregnant ! Fight the Frump! March 2, 2016 11:11

For some women the growing body that comes with pregnancy is an exciting and glorious time. For many however, there is also a struggle to embrace 'getting bigger' ... quite understandable in our society where gaining weight is a sign of weakness. As with any weight gain (never mind the fact that there is another human growing in us!) there is a tendency to dress down, wear baggy clothes and essentially try to fade into then background. This is one of the worst things we can do for our self esteem. As we get bigger, let's do ourselves a favour and dress up instead of dressing down. We all know how much looking good is tied to feeling good. So go ahead - wear a dress to the mall? Why not? Makeup and jewelry to hang with friends - darn right! Fight the frump - celebrate your bump! Shop our huge selection of stylish maternity dresses HERE.

New Formal Maternity Dresses In Store & Online! October 11, 2015 14:51

I am so excited - blogging on a Sunday afternoon has to be the first clue!! We just received our new shipment of Tiffany Rose maternity party dresses and evening wear and the styles are simply gorgeous!! As one of the only stores in Canada that sells Tiffany Rose, we have to do our fair of educating... and by educating I mean stocking sexy, stunning, sophisticated, stylish maternity (and nursing) special occasion dresses.

  This one is a Luna favourite - nursing friendly and like the majority of styles we stock - totally looks great after baby is born - no bump required!

Check out the our Tiffany Rose collection HERE and check out the biggest selection of formal maternity dresses in Toronto, Canada HERE. Prepare to look and feel amazing!!

Announcing $5 Shipping to USA July 22, 2015 22:30

Just in case our American customers needed a better reason than a super low Canadian $ to shop at Luna - we have now introduced $5 shipping to the USA!! You can still choose to have your items sent with expedited shipping but if you are not in a rush for your items, simply select Regular Shipping at checkout and enjoy the savings! To our beloved Canadian customers shopping for maternity clothes online, you still receive free expedited shipping over $100 within Canada. Questions about shipping? Simply email us at info@lunamaternity.com for more info!

Top 5 Tips for Stylish Plus-Size Maternity Clothes July 7, 2015 16:00

We all know how closely looking good is tied to feeling good (and in many cases vice versa)...and one of the times when looking good deserves extra emphasis is during pregnancy. In our body-conscious society, getting bigger can bring stress and struggles as our body grows and changes in ways we can't control and often that we just don't like. READ MORE

Why Are There So Few Designer Maternity Stores In a City As Big As Toronto?? May 30, 2015 00:30

If you ask a woman from our mother's generation they will tell you that we should consider ourselves lucky because when they were pregnant - there really were NO maternity stores in or around Toronto offering stylish fashion for pregnant women. Period. Apparently we should consider ourselves lucky that we can now find a handful of pregnancy shops carrying stylish maternity and sometimes cute nursing wear within the 4 corners of the GTA. READ MORE

Maternity Bridal - Dress Options For the Stylish Pregnant Bride March 25, 2015 20:00

Thankfully the days of limited options for pregnant brides are becoming a distant memory. At Luna we regularly special order maternity wedding dresses from the top pregnancy designers who also design gorgeous wedding dresses for stylish brides and mothers-to-be. READ MORE

Why Buying Cheap Maternity Clothes Doesn't Save You Money February 21, 2015 09:48

I have always been a price-oriented shopper - the sale rack is where I start in every store. I have learned an important lesson over the years, which is - that in most cases - we get what we pay for. Nowhere is that more true than in maternity clothing. Simply because you will be washing and wearing a few core pieces again and again. I bought a pair of black maternity pants from the mall - after 2 washes they were no longer black and my butt was sagging! I ended up buying another pair and the same thing - fading, pilling and crappy fit - after only a few washes. So two pairs of black maternity pants and I still didn't have anything to wear. Did buying cheap save me money? Paying more for something I love to wear and feel fabulous in is smart - otherwise the item sits in the back of our closet - I got a great deal - but I never wear it...is that saving money?

Maternity Leggings: A Pregnant Woman's Best Friend January 24, 2015 22:57

 

One of the most common remarks we hear from women trying on clothes in our store is, "Wow! This is so comfortable!".

Yes we all love the idea of 'saving' and somehow we have it in our head that there is some award for suffering with discomfort...actually the opposite is true. We can get the unjust title of 'a complainer'!

Pregnancy already comes with its own set of discomforts - why add to them by trying to wear clothes that almost fit, kinda fit or fit as long as you don't move, breathe or bend over.

A basic pair of black maternity leggings are a pregnancy must-have. Everybody has their own idea of a perfect leggings but the Seraphine maternity legging is a best-seller for 6 basic reasons:

1. The price - we sell them for only $40.

2. The band goes up all the way over the tummy (or can be folded down). This means no annoying line in the middle of your tummy - even when you are really big - and no discomfort whatsoever.

3. They have a very slight sheen - meaning they can be worn with dressier tops and dresses as well - they don't look like sweatpants.

4. Very breathable! You can sleep in these leggings and they are perfect for pre-labour.

5. Totally opaque - even when you bend over, even in the sun, even if you had a big lunch.

6. They wash really well - no fading, no pilling - wash after wash (assuming they don't mistakenly get put in the dryer with hubby's socks!)

Remember there is no award for trudging through pregnancy, stretching out your pre-pregnancy clothes or buying one size bigger and pretending they fit everywhere else!

You deserve comfort, you deserve quality - and at $40 a pair - these are crafted with the stylish and economical woman in mind.

Check out these maternity leggings and others by clicking HERE 

 

Stylish Maternity Dresses Allow You to Ditch The Baggy Clothes & Feel Sexy November 14, 2014 13:06

Stylish maternity dresses allow you to feel pregnant, proud and still sexy. Some pregnant women opt for large baggy clothes and tense up at the thought of a sexy maternity dress. While there is nothing wrong with comfy clothes, wouldn’t you love to look and feel your best while wearing cute, comfortable and fashionable maternity clothes?

 

 

 

Yes, maternity dresses can be sexy! Many women feel like they have to cover up the weight gain, but why not compliment the amazing changes that your body goes through with a flattering maternity dress that will highlight the changes you like while helping to camouflage the changes you are not too crazy about!

 

Check out this dress along with dozens more by clicking HERE

Wearing sexy maternity dresses instills the confidence to go anywhere, knowing you look amazing! Have a corporate event or wedding to attend? Want to head out for a nice dinner date with your significant other? What about looking and feeling amazing at your baby shower?

Regardless of the occasion, sexy maternity dresses are the answer! Our selection of maternity dresses is the most extensive collection available online, and we even offer free expedited shipping within Canada on all orders over $100. 

Stylish maternity clothes come in a wide range of styles, from hot cocktail styles that are suitable for a date night with your significant other to more conservative form fitting dresses that are appropriate for the office. Our selection of maternity dresses has you covered for everything from nights out to boardroom meetings.

Selecting the perfect maternity dress has a lot to do with your audience, but lucky for you we have you covered for every situation. A dress for a corporate event might require that you cover up ‘the girls’ but if you are looking for a dress to wear out with your significant other for a romantic evening, by all means why not highlight your assets with a bit of décolleté..

Then we have the always-fun meet up with the in-laws. Some women feel more comfortable wearing a dress that doesn’t draw too much attention to the belly area instead of one designed to really showcase the baby bump. From ultra conservative to ultra sexy, we have you covered.

Once you have a particular style in mind you can then pick out the perfect maternity dress to unleash your inner sexiness! Pregnancy is a very exciting stage of your life, so treasure it, embrace it, and kick those baggy maternity clothes to the curb. Now is the perfect time to give sexy maternity fashion a try!

Check out this dress along with dozens more by clicking HERE

 

Yes, Looking & Feeling Sexy Daily While Pregnant is Possible

Dressing down is a surefire way to feel down! As we get bigger the best thing we can do is to dress up – not down! Say goodbye to unflattering baggy maternity clothes that feel like you have a tarp on, because you can now find beautiful dresses so stylish that you could wear them to the local hotspot and turn heads without feeling like you are walking around with a large “I’m Pregnant” sign. Our complete selection of sexy maternity dresses provides you with endless options for all events, from those fancy nights out to just everyday errands.

Our selection is constantly growing, as we stock the hottest and newest styles to hit the market. All of the maternity dresses that you find on our website are currently in stock and ready for immediate shipping. All orders above $100 are also eligible to take advantage of our free shipping offer.

Sophisticated Maternity Dresses – Yes, We Have Those Too!

Don’t assume that a sexy maternity dress has to resemble something ultra sleek and hot along the lines of lingerie. Feeling sexy while you are pregnant starts with truly loving what you are wearing. Let’s be honest for a moment; wearing big baggy clothes just isn’t going to do the trick. Try combining an elegant maternity dress with a sexy maternity bra to make you feel incredible and emit that beautiful pregnancy glow!

With so many women opting to maintain pre-pregnancy style throughout their term it has resulted in a much larger selection of stylish dresses to select from. Some might blame society for the added pressure to remain beautiful, but the majority of women have the inner desire to feel and look their best throughout their pregnancy.

5 Simple Tips to Feel Ultra Sexy During Your Pregnancy

1. Stay away from baggy clothes.

Simply put, you aren’t going to feel sexy wearing big baggy clothes. There is absolutely nothing wrong with proudly and elegantly showing off your changing form, so wear beautiful dresses with flattering cuts and fabrics.

2. Don’t be afraid of color.

Black and white are always a great choice, but don’t be afraid to try a bold color or a wild print. Gone are the days that women try to mask the baby bump, so get with the times and show it off to the world with a comfortable and sexy maternity dress from one of our excellent designers.

3. Heels can still be your friend.

We aren’t talking about six-inch stilettos here, but there is no rule against wearing a one or two inch heel that elongates your legs and creates a sleek and sexy shape. Match your sexy maternity dress with a pair of black pumps to really set your outfit off!

4. Don’t ditch the makeup just yet.

There are several all-natural organic brands of makeup that can be safely used throughout your pregnancy. While you are going to carry a natural glow, complimenting it with smoky eyes and some neutral lips can really make you feel sexy.

5. Emit confidence.

If you feel confident inside then it is going to radiate through, and dressing in maternity clothes that make you feel beautiful and sexy is going to help turn that confidence up a notch!

Our entire line of sexy maternity dresses are so stylish that you will be glad to know that most will grown and shrink with you so that you can wear them for years not months!

Check out this dress along with dozens more by clicking HERE

Which sexy maternity dress is your absolute favorite? What one did you purchase or are you planning to purchase? Let us know in the comments below!

 

Stand Up Straight July 9, 2014 11:38

 

 

 

 

 

 

 

 

 

Nothing improves the way we look and feel faster than good posture - standing up straight, shoulders back and head held high. Yet all the lovingly repeated cradling, protecting, carrying, hugging, feeding, bending, picking up, cradling, protecting, hugging, feeding, bending, picking up of motherhood can wreak havoc on our posture. This of course will eventually wreak havoc on our health and well-being. Here is a super simple and effective way to straighten up. Stand with your back against a wall and move the heels of your feet, your buttocks, shoulders and the back of your head back to touch the wall. Take a few breaths and feel your shoulders lower. Continue breathing (duh) and walk away from the wall. I love to do this when I am getting ready in the morning or find myself stressed during the day - I literally walk away a new person.